Category Archives: Uncategorized

Bad Billboard = Bad Investment Most billboards are poorly designed because client companies do one of two things. They cram as much information in as will fit—to get their money’s worth. Or they recycle their current print ad irrespective of … Continue reading →

While we all know it’s no fun dealing with the IRS, an agency hardly synonymous with “efficiency,” unfortunately every American taxpayer must. Any business run like the IRS would be out of business. Even the largest, clumsiest of corporations perform … Continue reading →

One of the most satisfying aspects of our work is helping our clients grow and succeed – even after our design work is complete. Especially when we work with a client in startup mode, we want to make connections and … Continue reading →

Creating business and brand identity are often considered art by business people and designers alike. It is not. Business identity is a visual, bridge-building tool that helps companies sell their products and services. The overall goal pinning down why it’s a good … Continue reading →

Let’s pretend you are remodeling your kitchen. The first thing you might do is ask friends for referrals and get a few names. Next, you jump online to do some research about them. And let’s suppose you find: Based on … Continue reading →

I don’t need to explain what Google is, right? It’s simply the best search engine on the planet. Everyone agrees on that. Search is still what we think of when we hear “Google it”—a simple, clutter-free page that gets right … Continue reading →

The July fourth holiday condensed our month, and we’re behind on writing our newsletter/blog post. So instead of being late, we’d like to share one of our current design projects for our client Tommiland. We’re proud of our work and … Continue reading →

The postal service has shown tremendous insight throughout their current (and brilliant) “If It Fits, It Ships” campaign. In many ways this service should give them a huge advantage over their private carrier competitors. Determining the size of a box, … Continue reading →